Dell Helps Customers Get More Computer for Their Tax Dollars

Study Shows Computers Are Most Popular Consumer Electronic Choice For Rebates

ROUND ROCK, Texas--(BUSINESS WIRE)--

As more and more Americans receive their tax relief checks from Uncle Sam, many will use the money to buy a laptop or desktop computer. Dell is making those technology dollars go further as customers choose certain models for education, business and entertainment.

A Consumer Electronics Association (CEA) study estimates that approximately one in five Americans receiving a tax rebate will spend it on consumer electronics. Topping that list are personal computers.

"Technology remains essential to consumers in this uncertain economic environment," said Shawn DuBravac, economist for the Consumer Electronics Association. "CEA research shows that 53% of consumers who say they're planning on using some of their stimulus check on consumer electronics will put a portion of that money towards a computer purchase."

Starting today, customers can buy a select new Inspiron(TM) 530s desktop for about $300 (monitor not included). For about $600, customers can buy a select Inspiron 1525 laptop. For about $1200, customers can purchase a fully configured select XPS(TM) M1530 laptop. About a dozen laptops and desktops will be featured for customers to buy in the next two weeks with their new-found windfall.

"For the next two weeks, this promo is all about making Dell's award-winning desktops and notebooks accessible to more customers," said Phil Bryant, vice president Americas' consumer sales. "We think customers will be delighted by the range of systems on sale and will want to use their tax rebates to upgrade to a new laptop or desktop."

In addition to the variety of laptops and desktops on sale, Dell is also offering a discount on other electronics to help customers get the most out of their digital lifestyle. They include digital cameras, global positioning systems (GPS) and the latest high-definition televisions. Visit www.dell.com to place your order.

About Dell

Dell Inc. (NASDAQ: DELL) listens to customers and delivers innovative technology and services they trust and value. Uniquely enabled by its direct business model, Dell is a leading global systems and services company and No. 34 on the Fortune 500. For more information, visit www.dell.com, or to communicate directly with Dell via a variety of online channels, go to www.dell.com/conversations. To get Dell news direct, visit www.dell.com/RSS.

Offers subject to change, not combinable with all other offers. Taxes, shipping, handling and other fees apply. U.S. Dell Home and Home Office and Dell Home Electronics and Accessories site new purchases only. Dell reserves the right to cancel orders arising from pricing or other errors.

Source: Dell Inc.

Released May 13, 2008